Enginy automatically scores contacts and companies based on how closely they match your Ideal Customer Profile (ICP) defined in the AI Playbook. Two columns are available:
Contact Score — Evaluates job title match, location, and associated company score.
Company Score — Evaluates company size, industry, and location against your ICP targets.
Each score classifies the record as High, Medium, Low, or Disqualified. Hover over any score to see the specific reasons behind the rating.
Scoring Criteria
Score | Company Criteria | Contact Criteria |
High | Size matches ICP target; industry is exact or very close; location is within target region. | Job title matches ICP targets; location within target region; company score is High. |
Medium | Size is equal or larger; industry is broadly related; country matches. | Title similar, same country, company score Medium. OR same department different seniority, company score High. |
Low | Size is lower; industry does not closely match; outside target countries. | Title similar, company score Low. OR same department, different seniority, company score Medium. |
Disqualified | Matches disqualifying traits; industry clearly irrelevant; insufficient data. | Meets a disqualifying factor; company score is Disqualified; different department or country with low company score. |
Important: To access scoring, you must complete your ICP in the AI Playbook. If a record is missing critical fields, the status will display NOT ENRICHED — run Enrich Data from LinkedIn to populate the required fields.