The Company Information tab provides the AI with all the relevant context about your company. It is used by both AI Variables and AI Campaigns to generate personalized, accurate output. It also sets default filters (saved profiles based on your ICPs) for your searches.
Company Information
Fill in the following core fields:
Field | Description |
Website | Your company website URL |
LinkedIn URL | Your company LinkedIn page URL |
Output Language | The language the AI should use for output |
Company Name | Your company name |
Industry | Your industry or sector |
Number of Employees | Company headcount |
Headquarters Location | City/country of your HQ |
Founding Year | Year the company was founded |
Company Overview | A brief overview of the mission, vision, and unique selling points |
Fill with AI
Click the Fill with AI button to activate a workflow that searches your company's website and LinkedIn for all the information needed to populate the fields above. The system fills in whatever it finds automatically. You can then review and adjust any details.
Important: There is a checkbox to Overwrite all existing information. If not checked, Fill with AI will only fill the empty fields — it will not overwrite data you have already entered.
Products and Services
Below the general details, fill in the strategic modules that train the AI. The Products & Services section includes:
Field | Description |
Product Name | Name of the product or service |
Product Description | What the product does |
Value Proposition | Why a customer should choose it |
Price Range | Approximate pricing |
Note: You can add as many products or services as needed.
Ideal Customer Profile (ICP)
Define your ICP so the AI can tailor outreach to the right audience:
Field | Description |
ICP Name | ICP profile name |
Job Titles | Target job titles |
Locations | Target geographic locations |
Company Industry | Target industries |
Company Size | Target company size ranges |
Revenue | Target revenue ranges |
Key Pain Points | Problems your ICP faces |
Additional Information | Any other qualifying details |
Disqualifying Factors | Criteria that make a prospect a poor fit. This helps the AI avoid engaging leads that do not match your target. |
Tip: Click the AI stars icon to generate related keywords based on your input.
Ideal Companies
Select companies so the AI can use them as examples to find similar ideal customers.
Competitors
Field | Description |
Competitor Name | Name of the competing company |
Product Differentiator | How your product differs from theirs |
LinkedIn URL | Optional |
Testimonials
Field | Description |
Company Name | Customer company name |
Promoter Name | Name of the person giving the testimonial |
Job Position | Their job title |
Main Benefit | The key benefit they highlight |
Company FAQs
Field | Description |
Question | A frequently asked question about your business |
Answer | The answer to that question |
These FAQs give the AI ready-made answers it can reference during conversations and message generation.
Save Changes
To save or update any changes you have made, click the Update button at the bottom right of the page.







